[Demographic-based grouping] Archive

From the International Builders’ Show: Reach Out to the ‘Green Goddess’

By Erica Christoffer, Contributing Editor, REALTOR® Magazine About twice as many single women purchase homes than single men, accounting for 20 percent of all home buyers. So, if you’re serious about selling homes – especially homes with green features...

Men From Mars, Women From Venus? Not So Much When Shopping for a Home

By Melissa Dittmann Tracey Women and men home buyers don’t differ too much when it comes to what they look for in a home, according to a new survey by Coldwell Banker Real Estate, which asked 1,000 women and...