Author Archive

Give Sellers Info That Sheds Light on Staging

When sellers finish up their painting in preparation for sale, suggest one more tactic to improve their odds of a quick sale for maximum value. Lighten up! Email them a free article, Matching Room Color and Lighting to Get...
February 21, 2014

Tax Tips Help Clients Deduct Remodeling Costs

Can homeowners deduct the cost of their kitchen remodel on their 2013 taxes? How about the interest on the home equity line they used to fund their bathroom upgrades? Answer those and other homeownership tax questions by posting to...
January 24, 2014

Smart Bath Upgrades

Homeowners considering some updates before they sell? Pass on wise remodeling advice by emailing a free article, 7 Smart Strategies for Bathroom Remodeling, from the REALTOR® Content Resource. It’s one of five free articles now available in the January...
January 12, 2014

Insulation Tips to Curb Crawl Space Heat-Loss

Clients getting cold feet? Maybe their crawl space is the culprit. Help clients stay toasty warm—and save money on their heating bills this winter—by branding, printing, and hand-delivering a free article, How to Insulate Your Crawl Space, from the...
January 3, 2014

7 Tips for an Eco-Friendly X-Mas

LED lights use at least 75 percent less energy than conventional holiday decorations, according to Energy Star. That saves the average family about $50 on energy bills during the holiday, says Avital Binshtock of the Sierra Club in San...
December 20, 2013

Real Christmas Tree Sales Top Fake

In 2012, consumers purchased 24.5 million real and 10.9 million fake Christmas trees, according to the National Christmas Tree Association. Which are more environmentally friendly? Help homeowners answer that question by tweeting a free article, Real Christmas Trees vs....
December 1, 2013

Help Homeowners With Thanksgiving Prep Tips

The cost of preparing a home for holiday guests is difficult to determine. But you can help owners do it wisely and efficiently. Add to your e-newsletter a free article, Tips on How to Prepare Your Home for Holiday...
November 4, 2013

Bath Remodels Draw Big Return: Share 10 Tips

Bathroom remodels ranked fifth on Remodeling Magazine’s 2013 Cost v. Value report, with a 65.2 percent return on investment. But what’s a homeowner to do about a bathroom so small the term “water closet” is a pretty accurate description?...
October 25, 2013

Help Sellers Choose: Multiple Offers on the Rise

Multiple offers are multiplying in many areas of the country. That presents opportunities and challenges to sellers. Help clients navigate them by emailing a free article, 6 Tips for Choosing the Best Offer for Your Home, from the REALTOR®...
October 21, 2013

Stock Cabinets Save Money on Kitchen Redos

The cost of quality stock cabinets for an average-sized kitchen generally runs $8,000 to $10,000, according to consumer website Houselogic. Semi-custom cabinets would cost about twice that, the site reports, and full custom cabinets would cost even more. Help...
October 11, 2013