Author Archive

View the Possibilities With Virtual Staging

By Brian Balduf, VHT Studios Appealing to home buyers is all about making that emotional connection. Smart marketers know emotions trump other factors, especially when you hear buyers say the listing “just feels right.” They may be searching for...
November 13, 2017

4 Home Staging Horror Stories to Haunt You This Halloween

By Jessica Santina, guest contributor from MoneyGeek.com As little ghosts and ghouls appear on every corner, how about settling in for a few scary stories of home staging horrors? The following tales of botched staging jobs, homeowners from hell,...
October 27, 2017

How to Choose the Right Stain for Hardwood Floors

By Glenn Griffin, guest contributor One of the most commonly asked questions people have when restoring their hardwood floors is: “Should I stain my floor?” That question is closely followed by: “What color stain should I choose?” Staining your floors...
October 23, 2017

7 Secrets for Adding a Finishing Touch to Your Staging

By Katie Laird, guest contributor When staging a home for an open house, you can transform a space from an unimpressive, run-of-the-mill property to one with a “wow” factor. But without a little extra attention to detail, even the...
October 16, 2017

What to Do if Your Home Doesn’t Sell

By Patti Stern, PJ & Company Staging and Interior Decorating Has your property been on the market for months with little buyer interest? With a competitive fall market ahead, it may help to reassess the condition of your home,...
September 18, 2017

The Chocolate Chip Cookie Effect: Home Staging Tips to Spark Love at First Sight

By Phil Karp, guest contributor It’s no secret that a properly staged home can sell faster than an empty one. But how far do you need to go to inspire the “chocolate chip cookie effect,” where a buyer walks...
September 11, 2017

7 Surprising Household Items You Can Use for DIY

By Jeffrey Ill, guest contributor Whether it’s a clogged shower drain, crayon-graffiti walls, or rusted chrome on your beloved ride, keeping up with maintenance can seem never-ending — not to mention, require a wide assortment of (sometimes pricey) products...
September 4, 2017

Top Entryway Decor Ideas for 2017

By Katherine Medlin, guest contributor  The entryway is a significant space within a home — it’s the first thing a potential buyer sees, and it sets the stage for the whole vibe of the home. Buyers can form opinions on a...
August 28, 2017

See Inside a Listing Styled by a Former White House Decorator

Submitted by TopTenRealEstateDeals.com As President Obama’s time in office neared its last months in 2016, their future home outside the White House was a frequent guessing game in celebrity real estate media. Most of the rumors were that the...
August 21, 2017

50 Cheap, Easy Ways to Boost Your Listing’s Appeal

via Stormclad...
August 14, 2017