By Melissa Dittmann Tracey, REALTOR(R) Magazine

Photo credit: Meredith Baer Home

Photo credit: Meredith Baer Home

In this month’s issue of REALTOR(R) Magazine, Beverly Hills real estate pro to the stars Myra Nourmand and Brett Baer, a luxury home stager with Meredith Baer Home, shared with me how to add some Hollywood magic to your listings.

Take a look at some of their ideas for sprucing up the homes of A-list celebrities.

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By Myra Nourmand

During the holidays, winter cheer is everywhere. Holiday carols fill homes, stores are beautifully decorated, and there’s a general feeling of joy as families gather and fulfill each other’s wish-lists.

No doubt, people are in a buying spirit. In fact, I’ve closed deals on Christmas and New Years. For home buyers looking forward to starting off fresh for the New Year, you want to create a warm and inviting space that will set your home apart from the rest.

Here are five easy ways to do this: Continue reading »

By Myra Nourmand

One person’s junk is another’s treasure. After doing your preliminary walk through, you realize that your client’s home needs help.

On the one hand, you want to say, “Toss those magazines in the recycle bin, and while you’re at it get rid of that purple paisley sofa.”

On the other hand, you don’t want to offend. So how do you get your point across in a kind, professional way?

Successful Selling Requires Being Aware of Your Audience

Imagine that your client, Steve, is a hunter. His home showcases his greatest conquests—it’s a proud display of his surf and turf treasures. A married couple tours Steve’s home. Their horrified expressions reveal their animal rights lifestyle. No sooner than you can say “PETA” — the deal is off.

To avoid this, first, compliment Steve on his pursuit. Then share that for the sake of selling the home at the highest possible price it’s in his best interest to put his trophies away.

How to Clear Closets of Clutter

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By Myra Nourmand

Photo credit: Myra Nourmand

From cabinets and closets to attics and garages—when a home’s storage spaces seem like they’re ready to burst at the hinges, listings look cluttered and messy, and they risk losing the interest of prospective buyers.

So what are some quick, easy tips that will expand a home’s appearance and result in a faster, more successful sale? Here are a few common “problem” areas you’ll want to tackle.

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