Julea Joseph Archive

Insider Tips on Staging a Living Room

By Julea Joseph, guest contributor Make sure you show off the living room in your listings. Here are some simple lessons in staging your living room to give a great impression. Choose an on trend color palette that will...
June 12, 2017

Smart Staging Solutions for the Owner Occupied House

By Julea Joseph, guest contributor As a home stager, I hear weekly this song from people getting ready to sell their occupied home: “My closets are stuffed, I hate my living room sofa, Grandma’s old dinette set looks shoddy,...
April 10, 2017

Why Empty Homes Don’t Sell

By Julea Joseph, Reinventing Space Every morning on my Chicago area social media feed, I see acres and acres of empty rooms posted by real estate professionals. So many empty dining rooms, breakfast rooms, kitchens, living and bedrooms. Do...

Staging Tips: Styling for the Photo Shoot

By Julea Joseph, Reinventing Space You have worked tirelessly preparing your home for sale. Don’t let all your hard work fall short with the often forgotten, most overlooked step in a great home staging – The Pre-Photo Shoot Styling....
January 26, 2015

10 Home Staging Tips to Make Your Listing Look like a Model Home

By Julea Joseph, Reinventing Space [Reposted with permission from Reinventing Space blog.] What is it about model homes that make them so appealing? Is it the freshness of all new; is it the sassy paint colors, the perfectly placed...