By Barb Schwarz, Stagedhomes.com
Staging a home for sale involves a number of key things to do and here are four of my top things. I call them the “4 C’s” in home staging (and they’re considered “green staging” in this way as well): Clutter free, Clean, Color and Creative.
Clutter Free
Turn chaos into order and peace. Americans are the largest consumers in the world. We have too much “stuff” everywhere! When you want to sell your house you need to go through room by room and remove excess items. Leave space between items, on the walls, and floor to show off the architectural features of the house.
The room will feel larger–and better because it’ll feel more spacious. Buyers need to see and feel the space to buy it. Whether the house you are selling is vacant or lived in, you do not want the rooms empty but you also do not want them overcrowded with too much “stuff” either.
Once it’s clutter-free, commit to keeping the room this way by not bringing in more “stuff”. Below are some important ideas to remember and do:
By Barb Schwarz, Stagedhomes.com
I was recently interviewed by a real estate publication and I thought I would share the answers I gave to the reporter’s questions here at the Styled, Staged & Sold blog.
What’s new in the world of home staging? How has it changed in the last two years?
The pendulum is swinging; the public is now becoming the driving force to make sure their home gets staged for sale. Real estate professionals are still crucial in driving the world of home staging but many real estate agents hang back to the point where now the seller is the one asking, “Aren’t you going to tell me to get my house staged?”
The down economy also has driven the need for home staging more than ever before. With short sales, bank-owned properties, and the traditional sellers–all of these entities are in fierce competition to get the house sold. We are now seeing even short sales and bank-owned properties being staged. So for any traditional seller to compete they must have their home staged to have any chance to sell in today’s market.
Why is it important for staging and real estate professionals to team up to sell houses, especially in this economy?
Home stagers and real estate professionals are teaming up more and more to give turnkey service to the seller. The agent’s job is to get the property priced and to do the marketing to get it sold. The home stager merchandizes the property so that the marketing pays off. They are working hand in hand. In today’s economy, the home stager is making money for the agent because without the house staged it sits and in the end the real estate agent either gets little commission or none. Therefore, working together, the seller wins, the agent wins, and the stager wins.
Is staging then being considered part of the real estate professional’s marketing plan? Who pays for it? Continue reading »
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