The Top 5 Do’s and Don’ts in Home Staging

By Patti Stern, PJ & Co. Staging and Interior Decorating The early spring home selling-season is kicking off. There’s no time like the present to start decluttering and transforming your lived-in home into a show-worthy property to make a...
February 16, 2015

Deduct Energy-Efficiency Upgrades: Here Are Free Tax Tips to Add to Your Website

Can home owners deduct the cost of their energy-efficiency upgrades on their taxes? Answer that and other home ownership tax questions by posting to your website a free article, “Don’t Miss These Home Tax Deductions,” from the REALTOR® Content...
February 13, 2015

The 5 Latest ‘Must-Have’ Amenities of Home Shoppers

Traditional Closet by New York Closet & Home Storage Designers Bella Systems By Melissa Dittmann Tracey, REALTOR® Magazine Besides an upscale kitchen and plenty of space, what are new-home buyers’ looking for when house hunting? Surveys by the National...
February 9, 2015

The Most Important Rooms to Stage in Your Listings

By Melissa Dittmann Tracey, REALTOR® Magazine If you’re prepping a home for sale, what are the main areas of a home you should target with your staging – especially if you can’t stage every square inch? The National Association...
February 2, 2015

Staging Tips: Styling for the Photo Shoot

By Julea Joseph, Reinventing Space You have worked tirelessly preparing your home for sale. Don’t let all your hard work fall short with the often forgotten, most overlooked step in a great home staging – The Pre-Photo Shoot Styling....
January 26, 2015

Learn the True Costs Behind Rehabbing a Fixer Upper

The average cost of a midrange bathroom remodel is nearly $17,000, according to “Remodeling” magazine’s “Cost v. Value Report.” That may be just the tip of the expense iceberg for buyers considering purchasing a fixer-upper. Help buyers plan wisely...
January 24, 2015

Dated Kitchens Get Long Overdue Makeovers

By Melissa Dittmann Tracey, REALTOR® Magazine Dated kitchens are getting a makeover in many homes this year. About a quarter of about 3,500 home owners recently surveyed say they are remodeling kitchens that are more than 30 years old...
January 19, 2015

CES 2015: Why the Light Bulb May One Day be Your Favorite Staging Tool

By Melissa Dittmann Tracey, REALTOR® Magazine  Just flipping a light switch on your listings may not be showing the home in its best light, per se. Lighting matters greatly in the appearance of a home. Too dark? The space...
January 9, 2015

At CES 2015: More Attempts to Dethrone Stainless Steel’s Popularity

By Melissa Dittmann Tracey, REALTOR® Magazine Stainless steel’s popularity has outshined its competition for years in kitchen appliances, but has that shiny, smudge-prone finish finally worn out its welcome? Appliance manufacturers have long been trying to find a potential...
January 6, 2015

Reveal to Your Clients the ‘Ugly Truths’ When Staging

By Audra Slinkey, Home Staging Resource Sometimes you have to give clients a big dose of reality, and it isn’t always pretty – particularly when you’re talking about something personal like the condition of their home. But don’t be...
January 5, 2015