At CES 2015: More Attempts to Dethrone Stainless Steel’s Popularity
By Melissa Dittmann Tracey, REALTOR® Magazine Stainless steel’s popularity has outshined its competition for years in kitchen appliances, but has that shiny, smudge-prone finish finally worn out its welcome? Appliance manufacturers have long been trying to find a potential...
January 6, 2015
Reveal to Your Clients the ‘Ugly Truths’ When Staging
By Audra Slinkey, Home Staging Resource Sometimes you have to give clients a big dose of reality, and it isn’t always pretty – particularly when you’re talking about something personal like the condition of their home. But don’t be...
January 5, 2015
3 Ways to Start a Bidding War Through Staging
By Audra Slinkey, Home Staging Resource Every real estate professional wants to have the reputation for being “the agent that makes the most money for their sellers.” But how exactly can you do that? First, I’m going to give...
December 29, 2014
Which Color Combinations Go Well Together In Staging?
By Lindsey Schroeder, Archway Construction Conventional wisdom says to paint everything white when a home is up for resale — but savvy sellers know color can actually be a smart staging tool. A well-chosen color scheme in furniture and...
December 22, 2014
The 12 Days of Safety This Holiday Season
Provided by the National Safety Council...
December 15, 2014
Real Christmas Tree vs. Fake: Which Is Really Greener?
In 2012, consumers purchased 24.5 million real and 10.9 million fake Christmas trees, according to the National Christmas Tree Association. Which are more environmentally friendly? Help homeowners answer that question by tweeting a free article, “Real Christmas Trees vs....
December 12, 2014
The 2015 Color of the Year Is …
By Melissa Dittmann Tracey, REALTOR® Magazine If the “2014 Color of the Year” – the bright pink-purplish Radiant Orchard – was too bold for your tastes, you may find Pantone’s 2015 color choice a perfect toned down hue: Marsala....
December 8, 2014
5 Safety Tips When Decorating the Exterior for the Holidays
Submitted by Nikos Phelps, president, Utopian Landscape, a member of The Professional Landcare Network (PLANET) It’s that time of year where home owners are busy decorating their exteriors with holiday lights and making them for festival for the holidays....
December 1, 2014
Make a Small Bathroom the Highlight
Sellers’ snug bathroom doesn’t have to be a disappointment to potential buyers. Show them how to max out its potential by e-mailing a free article: “10 Inside Tips from a Designer Who Specializes in Small Baths” from the REALTOR®...
November 28, 2014
How Staging Is Key to Tackle the Emerging Generational Gap
By Patti Stern, Principal, PJ & Company Staging and Interior Decorating Every one is starting to make predictions already for the 2015 housing market. One of our own predictions: 2015 will continue to be a buyer’s market, particularly in certain...
November 24, 2014