Staging Tips Archive

Selling Your Home During the Holidays

By Charlene Storozuk Selling your home is a stressful event, but doing so over the holiday season can kick the tension level up a notch.  If your home is on the market over the holidays, you might be wondering...

Staging Tips: 5 Rules for Tackling Walls

By Erica Christoffer, Contributing Editor, REALTOR® Magazine Walls are a key element of home staging. They are the canvas showcasing the greatest attributes of a house. But where do you start when preparing a home for sale? Staging Diva...

Meet Your Client’s Opposition to Staging Head-on

By Charlene Storozuk Recently, I had the pleasure of exhibiting at the REALTORS® Without BORDERS Convention & Trade Show, Southern Ontario’s largest annual conference on real estate. I must say that I was very impressed by the number of...
November 11, 2009

First Impressions: Get Instant Curb Appeal With These 10 Must-Dos

By Christine Rae, Staging Expert The Internet is the first source for viewing a property for most buyers, even before talking to a real estate professional. That means curb appeal is important because they are “driving by” the listing,...
November 2, 2009

Room Makeovers: What Could You Do in 2 Hours With $250?

Three real estate pros accepted REALTOR® Magazine’s staging challenge: They had 2 hours to transform one room for under $250. They tackled a home office, living room, and master bedroom. See how they transformed these rooms by being budget...
October 27, 2009

Picture It: Create a Character to Guide Your Design

  By Mary Cook, Mary Cook & Associates Now more than ever, model homes are key sales tools for developers. In the current housing market crisis, people are weighing every factor in their decision on buying a home. Beyond...
October 14, 2009

The Visual Nature of the Internet Has Home Owners More Attuned to Aesthetics

By Erica Christoffer Two professions greatly benefiting from the Internet’s ability to help connect people visually are interior designers and home stagers. First, let’s clarify: Interior design and home staging are two very distinct industries. As Jennie Norris, president...
September 3, 2009

Should Real Estate Pros and Stagers Join Forces?

By Erica Christoffer In an effort to form a more perfect union between real estate practitioners, home stagers, and sellers, Matt Stigliano with RE/MAX Access in San Antonio is proposing a new business model. In his ActiveRain blog post,...
August 27, 2009

Being a Real Estate Pro Today is Like Working in the Obama Administration

By Christine Rae Being an entrepreneur, home owner, wife, grandmother, etc., I barely have time to watch TV these days and when I do, I seem to hit the news. My own philosophy about keeping a positive mindset is...
August 14, 2009

Is Virtual Staging Deceiving?

By Melissa Dittmann Tracey A recent article from The San Francisco Chronicle (“Virtual Staging Sparks Sales of Vacant Homes” by Judy Richter) took a look at the growing trend of real estate professionals using virtual staging to move listings....
August 6, 2009