2018 Home Trends to Guide Your Staging

Article Submitted by Fixr.com

Before you’re able to successfully stage a home for sale, you need to understand your target audience, and the kinds of things they’re looking for in a home. Home buyers today are much more savvy than previous generations; they know what they want, and they’re willing to wait to get it.

In a recent survey, industry influencers shared what they felt were the top trends in single-family homes for 2018. These trends took a good look at what home buyers were looking for, and what potential sellers and real estate pros can do to help make properties more attractive to those looking at them.

Before you stage another home this year, be sure to consider these top single-family home trends in 2018 to truly understand your audience.

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The Purchasers

Before you can stage anything, you need to know a little more about whom you’re staging the rooms for. And while in years past, Baby Boomers made up the bulk of the home buying market, in 2018, you’ll be seeing a predominantly younger demographic.

Fifty-three percent of industry influencers surveyed believe that members of Generation X, aged ages 38 to 53, will compromise the majority of the market, while an additional 34 percent feel that Millennials, ages 21 to 37, will make up the remainder. With this younger group of buyers purchasing more than ever before, you need to pay more attention to what they want during your home staging rather than relying on trends of years past.

Keep in mind that influencers also feel that things like faux finishes and jewel tones—popular design trends of years past–are all out as far as today’s buyers are concerned.

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Floor Plans

While you can’t always change every floor plan of every home, you can remove a few walls from a home’s interiors if it means making it more appealing to buyers. More than 70 percent of real estate influencers believe that an open floor plan will be something that home buyers want to see.

Open floor plans are great for entertaining, they help maximize natural light, and are extremely versatile in terms of how the space can be set up and used. These attributes are helping drive more home buyers, especially younger buyers, toward open concept homes than ever before.

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Smart Features

When you’re staging a home for sale, don’t overlook one of the most popular trends right now–the smart home. While you don’t have to automate everything in the home to entice buyers, switching out lights for smart bulbs, and adding in things like a smart thermostat and front door lock can go a long way toward encouraging interest amongst buyers.

Fifty percent of influencers surveyed feel that smart homes are going to be the biggest feature that home buyers are looking for in 2018. Smart homes are accessible, functional, and according to Energy Star , they can also save homeowners money–10 percent to 30 percent on energy bills just by switching to a smart thermostat alone. That can certainly be very attractive to prospective buyers.

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Exteriors

Everyone knows how important curb appeal is to a home. And today’s trends for home exteriors can help you make the most of a property’s curb appeal during the staging process. This includes using cool colors on the exterior, and for a fast and easy update to the yard, add some potted or raised planters to create a cozy atmosphere that attracts those who enter the yard.

Exterior

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Voice Control

As long as you’re including a few smart features in the home design, be sure to introduce voice control features as well. Surveyed influencers believe that voice control as part of home automation will be a very attractive addition to many homes for today’s buyers.

Luckily, with so many voice-controlled devices on the market, it’s easy to find one that will fit seamlessly in with the rest of the home’s design, helping to capture the attention of any prospective buyer who stops in.

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Blog Contributor

This post was contributed exclusively for REALTOR® Magazine.

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Comments
  1. Sienna

    From everything I’ve read, the hottest trends are “smart” home technology, and that old standby, curb appeal. Both help make a great first impression, either in an online listing or when the prospective buyers arrive. To complement this advice, also put some focus on their imaginations: how can you get them to imagine themselves living there. Try staging vignettes that express (and sell) the house’s lifestyle, and use objects and color to bring just the right life and balance to each room. The article https://www.homelight.com/blog/diy-home-staging-tips/ has a refresher on these parts of staging, including color rules and other helpful suggestions.

  2. Open floor plans top the survey for single-family homes. This means that more people want engagement and conversations.

  3. Cool color palettes for cozy ambiance will dominate every space.

  4. Voice control devices grow in selection every month.

  5. Planters for backyards and front yards will complete the curb appeal.

  6. Versatile, open floor plans will always be considered.

  7. Open concept has dominated recent years. I am interested to see what interior color schemes will change in 2018.

  8. Younger demographic to dominate the market means a wider variety in staging trends.

  9. Open floor plans and outdoor additions are great to utilize every space.

  10. You can never go wrong with going green.

  11. We’ve been seeing a lot of home designs that use cool colors like the ones you stated here. Everyone better be ready to ride this wave!

  12. Caliente by Benjamin Moore was just announced to be the colour of 2018…here is a Colour Styleboard to showcase this hot red and show you how to use it as accents in other rooms of your home.

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