Staging Tips: Styling for the Photo Shoot

By Julea Joseph, Reinventing Space

You have worked tirelessly preparing your home for sale. Don’t let all your hard work fall short with the often forgotten, most overlooked step in a great home staging – The Pre-Photo Shoot Styling. Before those photos are taken, your home needs one last interior makeover before making its grand debut on the internet. I often compare it to going to the hair salon before a big event, getting a great color, cut and style, only to go home and wash it. Don’t stop short right before you publicly introduce your home to potential buyers by not making it perfectly groomed for its Internet close-up.

Home Stagers are experts in styling homes for photo shoots. In an hour or two, we can whip and flip a home into a stunner. Your on-line photos are the #1 advertising element of your for sale home. Here are a few of our tips and techniques.

  • Remove all scatter rugs from floors. Have cleared counters and make the space extra inviting with a bowl, vase or pot of something fresh.

Photo Credit: Julea Joseph, Reinventing Space,

HOME STAGING TIP: Room look bigger and spacious in photos without rugs or counter clutter breaking up the room’s lines or distracting the eye.

  • Set a spectacular bed. Perfectly tucked, primped and pampered – the bed is the trophy of every bedroom.

Photo Credit: Julea Joseph, Reinventing Space,

 HOME STAGING TIP: Create added interest on a bed with a colorful accent pillows and textural throws.

  • Every bath needs fresh, clean, fluffy towels, a seat down, glistening surfaces, and not a personal product present.

Photo Credit: Julea Joseph, Reinventing Space,

 HOME STAGING TIP: Nothing says fresh and super clean than a stack of fluffy white towels.

  • Light it right. Showcase rooms and the home by making sure the space is lit well by turning on light, opening shades and pulling back drapes.

Photo Credit: Julea Joseph, Reinventing Space,

HOME STAGING TIP: Photograph the home at the time of day that allows just the right light in.

This post originally appeared at Julea: Reinventing Space. Copyright Jan. 4, 2015.


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This post was contributed exclusively for REALTOR® Magazine.

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  1. Generally, I dress for my mood whether I want to be noticed that day or not. I dress to be the best version of myself and comfort, of course. Thanks!

  2. I really enjoyed your article. I’m a REALTOR in Fredericksburg, VA. I especially agree with your staging tip on lighting. Bright is better than dark.

  3. Julia, Thanks for a great article. I wondered if I could share with my followers in the Fox Valley Area?

  4. I really enjoyed your photography Julea, you have a great eye. I look forward to following you on twitter and facebook.

  5. Thanks Julea! I gives these same tips to my Home Staging Consultation Clients on a daily basis – your tips affirm my own. Great article!

  6. Your home and condo staging tips are exceptional. It really helps to gather different points of view for optimal interior design when selling homes. Keep writing these great articles.