How to Update a Kitchen to Attract Buyers

By Patti Stern, PJ & Co. Staging and Interior Decorating Kitchens are more important than ever when it comes to influencing buyers’ perceptions of a home as well as the perceived value. Some home owners make it a priority...
March 23, 2015

The Room Millennials Say Is Essential – and Why You Should Stage It

By Melissa Dittmann Tracey, REALTOR® Magazine Millennials may be willing to sacrifice extra square footage in a home and even features like an outdoor kitchen or two-story foyer. But there’s one thing they say they aren’t willing to sacrifice...
March 16, 2015

Is a Larger Closet Worth More Than a Prime Location? Apparently Yes!

By Melissa Dittmann Tracey, REALTOR® Magazine Home buyers say they’re willing to make some sacrifices on the home’s location in order to get certain must-have amenities in their next home, according to the 2014 PulteGroup Home Index Survey of...
March 9, 2015

Why You Should Pay Attention to the Home’s Furniture Layout

By Charlene Storozuk, guest contributor One thing that occasionally gets overlooked when preparing a home for sale is furniture layout. I’ve been in many homes where I’ve felt that something wasn’t quite right about a certain room as soon...
March 2, 2015

Solve Kids’ Room Messes

Home owners don’t have to keep kids’ room doors closed 24/7. Provide room storage solutions for kids of every age. Post to Facebook a free article, “Kids’ Rooms: Storage Solutions for Every Age”, from the REALTOR® Content Resource. It’s...
February 27, 2015

The 50 Shades of Gray for a Home’s Exterior

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February 23, 2015

The Top 5 Do’s and Don’ts in Home Staging

By Patti Stern, PJ & Co. Staging and Interior Decorating The early spring home selling-season is kicking off. There’s no time like the present to start decluttering and transforming your lived-in home into a show-worthy property to make a...
February 16, 2015

Deduct Energy-Efficiency Upgrades: Here Are Free Tax Tips to Add to Your Website

Can home owners deduct the cost of their energy-efficiency upgrades on their taxes? Answer that and other home ownership tax questions by posting to your website a free article, “Don’t Miss These Home Tax Deductions,” from the REALTOR® Content...
February 13, 2015

The 5 Latest ‘Must-Have’ Amenities of Home Shoppers

Traditional Closet by New York Closet & Home Storage Designers Bella Systems By Melissa Dittmann Tracey, REALTOR® Magazine Besides an upscale kitchen and plenty of space, what are new-home buyers’ looking for when house hunting? Surveys by the National...
February 9, 2015

The Most Important Rooms to Stage in Your Listings

By Melissa Dittmann Tracey, REALTOR® Magazine If you’re prepping a home for sale, what are the main areas of a home you should target with your staging – especially if you can’t stage every square inch? The National Association...
February 2, 2015