Need Help Climbing Out of That Clutter?
By Erica Christoffer, Contributing Editor, REALTOR® Magazine
Every day I learn something new from the folks I follow on Twitter. Today I learned that Nov. 15 is National Declutter Day. Who knew?
The occasion, which was started last year by Kijiji.com (@KijijiUS), eBay’s free online classifieds site, is a great way to get sellers motivated to prepare their home for showings.
Plus, we could all use a little decluttering in our lives, couldn’t we?
In honor of the occasion, I’ve scoured the Internet for some resources you can pass on to your clients. What I’ve come up with are three handy Web sites and one clutter-busting San Carlos, Calif.-based business that can clear out a room in minutes. Intrigued? Read on.
This Web site is all about organization, plain and simple. Organizing your life; organizing your home; organizing your office. The Washington, D.C.–based author Erin Doland is a recovering pack-rat who once “held on to objects like her third grade math assignments and every note she passed in high school.” Her book Unclutter Your Life in One Week, which went on sale this week, is a testament to her reformed, uncluttered lifestyle, and a helpful tool for anyone looking to declutter their home. Read more
First Impressions: Get Instant Curb Appeal With These 10 Must-Dos
By Christine Rae, Staging Expert

The Internet is the first source for viewing a property for most buyers, even before talking to a real estate professional. That means curb appeal is important because they are “driving by” the listing, and you don’t know it.
Here are 10 things to consider when assessing the curb appeal of your listing:
1. Pressure wash siding, decks, and walkways.
2. Clean windows and gutters, and check downspouts.
3. Check the growth of trees and bushes–ensure they don’t block light from any window.
4. Kill any mold or mildew around the property. Read more
Room Makeovers: What Could You Do in 2 Hours With $250?
Three real estate pros accepted REALTOR® Magazine’s staging challenge: They had 2 hours to transform one room for under $250. They tackled a home office, living room, and master bedroom. See how they transformed these rooms by being budget savvy and smart with their accessories and placement of furniture. Get ideas for your listings!
Are You a REALTOR® and Master Stager?
In February 2009, REALTOR® Magazine launched the Masters Series, a video diary of top-producing practitioners, who represent expertise in a certain field within real estate. We traveled all over the country to meet some of the best real estate pros, followed them around for a day, and learned their trade secrets.
We’re planning for the 2010 series and we want to hear from you. We’re looking for a pro stager who also practices real estate.
Do you have at least a decade of experience with a high sales volume?
If this sounds like you, and you’d like to be considered for a 2010 Masters Series video, please contact senior editor Katherine Tarbox at ktarbox@realtors.org.
Pop Quiz: Name This Architecture Style!
By Melissa Dittmann Tracey
Hint: This architecture style is often known for being square or rectangular with one or one-and-a-half stories and steeply pitched, gabled roofs. In the mid-20th century these small homes were popular in suburban developments.
ANSWER: See if you are correct >
Bathroom Update: Maximum Impact on a Minimal ($71) Budget
By Charlene Storozuk
Let me start out by telling you that our home was the recipient of this quick and easy facelift. My husband and I bought our home as a fixer-upper. It’s taking longer than expected to finish because little things such as life, time, and money seem to get in the way. When it came time to update the bathroom, we had a decision to make. Do we totally renovate it, or spend the money on a new patio instead?
Since both of us love the outdoors, the patio won out. Here’s what I’ve done with the bathroom temporarily and something you can pass along as an inexpensive fix for those selling their homes.
You’ll see that the cupboards looked tired and were starting to peel. The previous home owner painted them before listing, but he either didn’t clean them thoroughly, or he used the wrong paint. Read more
Picture It: Create a Character to Guide Your Design
By Mary Cook, Mary Cook & Associates
Now more than ever, model homes are key sales tools for developers. In the current housing market crisis, people are weighing every factor in their decision on buying a home.
Beyond the typical questions on the quality of the finishes, school districts, and mortgage rates, those who are looking to spend their life savings on a place are looking for deeper psychological reasons to sign on the dotted line.
Does this home speak to me? Can I imagine my lifestyle being a fit here?
That’s why my firm spends so much time getting to know the prospective audience for which we design model homes. We design for specific people, often taking the time to create fictitious characters such as “John the Wall Streeter,” who lets his girlfriend decorate his place. Read more
Guiding Your Clients Through Home Modifications
By Erica Christoffer, Contributing Editor, REALTOR® Magazine
Home modifications are an important step in getting buyers with disabilities into a new home. That’s why it’s important for real estate practitioners to be educated on the needs of their clients, where they can find specialized contractors, and the availability of financing programs.
According to the U.S. Census, 51.2 million people have some level of disability, which accounts for 18 percent of the population. Of those, an estimated 1.6 million Americans residing outside of institutions are wheelchair users.
Stephen Beard is a sales associate with Keller Williams Realty in Oakland/Piedmont, Calif. who specializes in accessible housing for people with disabilities. He has developed relationships with contractors who specialize in building wheelchair ramps and other types of home modifications and accessibility architecture. This is especially important in more established markets with older homes that typically do not easily lend themselves to modifications.
Beard understands the issues around mobility challenges as someone living with Cerebral Palsy who uses a cane.
“I saw an opportunity to specialize in real estate in a way that would allow me to serve this community that has not had many advocates in the real estate community in the past,” Beard says. “I am always thinking, ‘Are we going to be able to build a ramp here? Or is the bathroom big enough to do a 360-degree turn around in a wheelchair?’ because there are so few properties that are accessible to begin with here [in the Bay area].” Read more
Pop Quiz: Name This Architecture Style!
By Melissa Dittmann Tracey

Hint: This style of home is known as being narrow and rectangular with one and one-half stories, low-pitched gable or hipped roofs, and small covered porches at the entry. This home style was popular in the 1880s until the Great Depression.
ANSWER: See if you are correct >
Philly Development Offers Glimpse of Green Real Estate’s Future
By Erica Christoffer, Contributing Editor, REALTOR® Magazine

Alex Plessett & Denise Lehmann
Denise Lehmann and Alex Plessett are building their dream, quite literally.
The builder-REALTOR® pair are the masterminds behind the largest LEED (Leadership in Energy and Environmental Design) designated green residential development in Philadelphia. In July, they broke ground on Sheldon Crossing, 20 units of high-end sustainable housing, and expect homes in Phase I to be available for purchase by the year’s end.
While Lehmann and Plessett both hope to see the success of their development come to fruition, they also have a message – that sustainability does not have to sacrifice quality, and that green is the future of real estate.
“REALTORS® are really just beginning to learn about sustainability issues and how important it is for their clients,” Plessett says. “They don’t all need to be experts, but it’s important to be able to talk to their buyers about green products, energy efficiency, and the benefits of living in a green home.
“It’s important for REALTORS® to jump on the bandwagon, because green is here – and it’s here to stay.”

